Pinterest New update: Pinterest start autoplay … – Digital WolfIndia

Pinterest is officially pressing play on its autoplay video ad business. A few months after it began testing autoplay video ads, Pinterest is opening up the ad format to all advertisers, including those buying ads through Pinterest’s self-serve ad-buying tool or its advertising API, the company announced on Tuesday. Pinterest will continue to bill advertisers by the number of impressions their ads receive, including when someone quickly skips past an ad while scrolling through their feed.

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